We are Rugged Coastal. A hands-on creative studio uniting the power of story, strategic thinking, and design to build brands people connect with and actually care about.

Our Approach

We help brands find the stories worth believing in.

Every brand has a story worth telling — and when that story is clear, honest, and well-crafted, it has the power to resonate with others.

Our Capabilities

Make it resonate — Then make it real.

We move brands from story to substance through a focused set of capabilities:

Brand Identity

Brand Strategy

Messaging

Naming

Web Design

Packaging

Creative Direction

Ongoing Support

Brand Identity

Brand Strategy

Messaging

Naming

Web Design

Packaging

Creative Direction

Ongoing Support

Have a story worth sharing?

We work with teams across Maine and the U.S. who value clarity, concept, and design with substance.

Have a story worth sharing?

We work with teams across Maine and the U.S. who value clarity, concept, and design with substance.